Flowcart is a WhatsApp-first commerce platform that helps B2C brands acquire more customers, convert faster with in-chat product catalog and one-tap checkout, and retain them through gamified broadcasts, automated recoveries, loyalty, and rewards. Beyond campaigns, Flowcart powers end-to-end journeys: lead capture, segmented flows, cart recovery, COD verification, order tracking, support handoff, and revenue analytics—directly inside WhatsApp.
It plugs into your stack out of the box: storefronts (Shopify, WooCommerce, Magento, WordPress), ERPs (Odoo, SAP, ERPNext & more), and CRMs (HubSpot, Zoho, and more), with APIs and webhooks for custom workflows.
We also enable in-chat payments via leading providers like Peach Payments, Paystack, M-Pesa, Razorpay, Stripe, and others so customers can browse, pay, and reorder without leaving the conversation.
Key Features
- In-chat catalog & one-tap checkout: Browse, apply coupons, and pay without leaving WhatsApp.
- Payments inside WhatsApp: Integrates with leading gateways (Peach, Paystack, M-Pesa, Razorpay, Stripe, etc.) so customers pay and get confirmations right inside WhatsApp.
- Cart recovery: Auto-nudge abandoners with dynamic product inserts, timers, and targeted incentives.
- Click-to-WhatsApp (CTWA): Turn ads, QR codes, and links into high-intent chats with prefilled messages + full UTM capture; AI Flows guide carts to payment to confirmation in the same conversation.
- Broadcasts & AI segmentation: Auto-segment by behavior (first-time, high-LTV, lapsing) to trigger promos, price drops, and back-in-stock alerts.
- AI-powered WhatsApp Flows: No-code journeys for lead capture, COD verification, order tracking, reorders, and post-purchase care.
- AI recommendations: Personalised bundles/upsells tuned to behavior, inventory, and margin rules to lift AOV.
- Loyalty & rewards: Points, tiers, and vouchers redeemable in-chat; auto-issued on milestones to drive retention.
- Gamified engagement: Spin-the-wheel, scratch cards, and surveys inside broadcasts and flows to drive sales, opt-ins, and subscriptions.
- Analytics & ROI tracking: Clear revenue attribution, cohort retention, funnel drop-offs, and campaign lift.
Benefits
- Higher conversion: Our catalogs with one tap checkouts reduces drop offs dramatically and boosts completed orders.
- Faster time to purchase: Click-to-WhatsApp-Ads & Broadcast funnels move shoppers from click to payment in a single chat.
- Lower CAC waste & High ROAS: UTM-tracked AI Powered WhatsApp journeys turn ad spend into measurable sales.
- Better retention: Segmented broadcasts, loyalty, and rewards bring lapsing buyers back.
- More revenue per customer: Our AI upsells to your existing customers and lifts AOV.
- Team efficiency: Our AI takes care of answering to your customers FAQs instead of manually answering each query.
